A: Even in the face of rising fuel prices, diesel product suppliers believe the market will remain strong and even offer growth potential.
“With professional race teams and higher-end automobiles entering the diesel marketplace, this market has unlimited potential. We must proceed with discipline, respect, morals and ethics as a guide. An example is in the professional circles of the NHRDA. They are hosting events that the whole family can enjoy. I see the NHRDA growing to a stature in the diesel market in which the NHRA stands in the gas market.”
Brad Ekstam
FASS

“There will almost certainly always be a home for diesel trucks. The work of this country simply cannot be done without them. With those trucks come the many owners who want to push them to their limits by modifying them for more power. The market could also expand for pickups if the rumors of smaller diesel trucks become a reality, but so far, nothing is concrete.
“Obviously, as a turbo manufacturer, I really want to believe that diesel passenger cars have a bright future (as well). I’ve driven a number of them and they are easily the equal or better of their gasoline counterparts and are extremely fun to drive, given that they have such great torque. It is difficult to predict their growth in this country, but I’m still bullish that we’ll see them become more common in the coming years.”
Kyle Snyder
Garrett by Honeywell
“If emissions legislation doesn’t cripple the aftermarket and fuel prices don’t become excessive, the performance diesel aftermarket will continue to grow long into the future. You will continue to see growth in hard parts and products that focus on airflow and overall engine efficiency. Better fuel economy and better power—there will always be a market for that!”
Zack Hamilton
Hamilton Cams
“I see diesel as a bridge technology. There are a lot of ideas out there for new technologies on how to power our vehicles with their roots based in fact, while some of them are purely political. Diesel, because of its technological maturity and flexibility, will offer the emerging solutions time to come to fruition. More and more diesels are going to come to market, and we’ll all be able to enjoy their clean power and efficiency.”
Gale Banks
Gale Banks Engineering